PROJECT
Reinforcement of the role and image of women in West African media
LESSON
Lesson Learned: Reinforcement of the role and image of women in West African media
The project design put an emphasis on economic, social and political problems specific to women in the region: access to land ownership, discrimination, gender-based and family violence. It also aimed to support women’s participation in democratic governance by highlighting women’s concerns and opinions. In that sense the projects expected results constituted appropriate responses to the problems identified.
Project Partner
Panos West Africa
Project Description
The project was to promote journalistic content countering negative images of women and reinforce the role of women journalists in the media, including at leadership level. The project’s impact was very clear in Niger were it contributed to the publication of a “Charter for the Improvement of the Image of Women in the Media”. In Mali and Burkina Faso, stakeholders mentioned positive changes in relation to journalists’ training on the use of oral testimony. The Femedia prizes given as part of the project had an impact beyond those journalists and media houses that participated in the competition. However, the overall impact of the project could have been greater if the grantee had developed and implemented an explicit advocacy strategy addressing government authorities and media regulators. As it was, the project only addressed these stakeholders indirectly.
Report
Evaluation Date
October 2012
Theme
Country
LESSON
Lesson Learned: Reinforcement of the role and image of women in West African media
The grantee did not fulfil its commitment to recruit a full-time project coordinator, using its own funds.Whenever an applicant indicates preparedness to provide in-kind contributions as part of a project, UNDEF should require that this be expressed in a binding contract, and ensure that the contribution is actually delivered.
Project Partner
Panos West Africa
Project Description
The project was to promote journalistic content countering negative images of women and reinforce the role of women journalists in the media, including at leadership level. The project’s impact was very clear in Niger were it contributed to the publication of a “Charter for the Improvement of the Image of Women in the Media”. In Mali and Burkina Faso, stakeholders mentioned positive changes in relation to journalists’ training on the use of oral testimony. The Femedia prizes given as part of the project had an impact beyond those journalists and media houses that participated in the competition. However, the overall impact of the project could have been greater if the grantee had developed and implemented an explicit advocacy strategy addressing government authorities and media regulators. As it was, the project only addressed these stakeholders indirectly.
Report
Evaluation Date
October 2012
Theme
Country
LESSON
Lesson Learned: Reinforcement of the role and image of women in West African media
Several participants in seminars and representatives of project implementing partners noted weaknesses that hampered the project’s effectiveness. The project design did not provide for an explicit lobbying and advocacy strategy addressing government authorities and media regulators on the representation of women in the media in West Africa. The implementing partners were not given enough organizational support.
Project Partner
Panos West Africa
Project Description
The project was to promote journalistic content countering negative images of women and reinforce the role of women journalists in the media, including at leadership level. The project’s impact was very clear in Niger were it contributed to the publication of a “Charter for the Improvement of the Image of Women in the Media”. In Mali and Burkina Faso, stakeholders mentioned positive changes in relation to journalists’ training on the use of oral testimony. The Femedia prizes given as part of the project had an impact beyond those journalists and media houses that participated in the competition. However, the overall impact of the project could have been greater if the grantee had developed and implemented an explicit advocacy strategy addressing government authorities and media regulators. As it was, the project only addressed these stakeholders indirectly.
Report
Evaluation Date
October 2012
Theme
Country